bbreeding

About Brad Breeding

Brad Breeding is president and co-founder of myLifeSite, a North Carolina company that develops web-based resources designed to help families make better-informed decisions when considering a continuing care retirement community (CCRC) or lifecare community.

Higher Ed: Marijuana Use Increasing Among Seniors

Image credit: Business Insider While at the federal level, marijuana is still an illegal drug, recreational and medical marijuana/cannabis use has been legalized in 11 states and Washington, D.C., for people over age 21. (Another 22 states have legalized use of marijuana only for medical purposes.) While legalization has naturally led to increased [...]

By | 2020-04-27T14:52:12+00:00 April 27th, 2020|

Willow Valley Communities: A COVID-19 Prevention Case Study

Pictured: Townhomes at Providence Park on The Manor campus of Willow Valley Communities (photo credit: Willow Valley Communities) The COVID-19 virus has been especially lethal to older people, as exemplified by a tragic statistic revealed last week by Pennsylvania’s Department of Health. Of the state’s 700+ COVID-19 deaths, approximately 52 percent have been residents of [...]

By | 2020-04-20T14:10:51+00:00 April 20th, 2020|

Lessons in Resiliency from Senior Living Communities

It’s understandable if you find the news headlines frightening. Each day, the death toll of the coronavirus (COVID-19) pandemic climbs higher. And it also seems like nearly every day, there’s a new story about a nursing home hit with cases of COVID-19 among their residents and/or staff. As I’ve written about in recent weeks, nursing [...]

By | 2020-04-13T11:58:39+00:00 April 13th, 2020|

How Rental and Equity CCRCs Work

Over the last few years, I’ve written a number of posts describing the various types of residency contracts offered by continuing care retirement communities (CCRCs or “life plan communities”), the less understood nuances among each, as well as how to properly compare and contrast the choices. But it was recently pointed out to me that [...]

By | 2020-04-06T12:55:58+00:00 April 6th, 2020|

Why Patient Care Protocols Are Critical During a Pandemic

You’ve heard the heartbreaking story of the LifeCare Center nursing home in Kirkland, Washington, which was an initial epicenter of the COVID-19 outbreak in that state. At least 35 residents and staff members of that long-term care community have died as a result of this highly contagious virus. What went wrong As I’ve written recently, [...]

By | 2020-03-30T13:10:19+00:00 March 30th, 2020|

CCRC, Life Plan, Lifecare: What are the Differences?

There is so much terminology in the senior living industry that it can be confusing for consumers who are researching the options. While I understand the reasons behind the industry’s recent efforts to replace the term “continuing care retirement community” with “life plan community,” consumers now have yet another descriptor to add to the already [...]

By | 2020-03-23T09:44:25+00:00 March 23rd, 2020|

Senior Living Continues the Fight Against COVID-19

I know coronavirus (COVID-19) is top-of-mind and people are worried, for good reason. It’s understandable as we have an increasing number of diagnosed cases and more business and school closures. Last week, I wrote about how, in general, the senior living industry is better prepared than most other sectors to deal with a highly contagious [...]

By | 2020-03-17T07:41:47+00:00 March 16th, 2020|

How CCRCs Are Addressing the Spread of Coronavirus (COVID-19)

I know that many people are feeling anxious about the spread of coronavirus (COVID-19). By now, you’ve probably heard about the outbreak of the virus in a nursing home in Washington state that has turned deadly. I would like to shed some light on how the senior living industry as a whole, including continuing care [...]

By | 2020-03-09T15:44:17+00:00 March 9th, 2020|

Coronavirus COVID-19 and the Stock Market

By now, almost everyone is aware of the coronavirus disease 2019 (COVID-19) that is spreading around the globe. It’s impacting not only people’s health and travel plans but also the stock market. As a result, many of you have probably been contacted by your financial advisors, most likely encouraging you to stay calm in the [...]

By | 2020-03-02T12:11:11+00:00 March 2nd, 2020|

CCRC Move Prep: Tips for Selling Your Home Faster & for More Money

Selling an existing home is one of the tasks that many people view as a hurdle to their continuing care retirement community (CCRC or life plan community) decision. Indeed, according to our Consumer Survey results, more than one in three respondents cited “Putting off dealing with all my stuff / hassle of moving” as a [...]

By | 2020-02-24T18:26:54+00:00 February 24th, 2020|